Sarahah – The new app in market


In this world of smart phone apps, every now and then a new company comes up with an app and that sparks enormous amount of controversy. One of those app is now doing the rounds in the market. Sarahah. An app that has got parents in the UK and US on their toes merely a month after it made its way to their teenager’s smartphones.
What is it with Sarahah? Let’s explore.

What is Sarahah?

Sarahah is an anonymous messaging/texting service. Once a user registers, they can spread the link of their Sarahah account to their friends or post it via social media platforms. Now anyone with that link can send them anonymous messages. The recipient has no way of knowing who posted the message or responding to it in any way.
Sarahah used to only exist as a website created by the Saudi Arabian developer Zain al-Abidin Tawfiq. The purpose started with the employees who can post anonymous messages to their employer. It gave a voice to those who had something to speak about, but never came out as they had the fear of getting fired.
Later, Tawfiq deliberately thought of taking it to a new level and launching it among a huge base where people speak their heart out. With friends and acquaintances anonymously giving feedback to each other, this can become the new talk of the town. That part of the website is what actually made it well-liked and trendy in the Middle East and Africa.
On June 13 2017, Tawfiq released an app version of Sarahah on both the iOS App Store and Google Play, and it spread like wildfire, entering the Top Three Free apps on both platforms in no time and making the social media platforms go all green and white (The Sarahah post color!). This surge in popularity was also aided by the app’s easy way to share it via any social media platform. Be it in Facebook or in Snapchat, Sarahah messages started to pop out from everywhere.

The Drawbacks

Though once it started off as a connective app in an organization, its usage became more and more unofficial than being official. From being the employee’s punching bag, it started becoming a verbal battleground of the teens. Anonymous messages are becoming the parameters on which people are judging themselves. Though some are finding it fun, others are finding it annoying to see their timeline flooding with messages they can’t even relate too.
But it is for sure, Sarahah has got quite few accounts in this mean time and the idea is already a hot cake in the market. In this era of smartphone, every new innovative app is something that the target audience will surely try to hit and make something out of it. And when it comes to innovative app ideas, who better than Supertron Infotech? The pioneer of Member connect app in the organization and more.
See for yourself and get in touch with us with your requirement.
We, at Supertron, understand what you need and deliver what you visualize. Get in touch with us.

3 Smart Reasons to Build a Mobile App for Your Business


Are you thinking of making a Mobile App for your business? Now is the high time to do so. As Smartphone and tablet adoption reaches near ubiquity, businesses are in a rush to have a mobile presence.

Based on a research, approx 70% of total traffic is coming from mobile and the trend is still increasing.

So, aside from popular demand, why create an app? Based on that same research, here are top 3 reasons for having a mobile app.

Increase sales: Fifty- five percent of survey respondents said their app was made with a goal to increase sales. Apps give users more convenient way to browse and shop anywhere while on the go. Companies can push notifications for new deals and products.

Improve the customer experience: An app gives you an opportunity to be connected with your customers 24×7 offering easily accessible information right at their finger tips. Here we need to understand that Mobile-friendly website and Mobile App are two different tools. Mobile website mainly serves random users while surfing on mobile but Mobile App is mainly for retaining your old customers.

Compete in a specific market: If small businesses compete with other businesses then they need to adapt with these changing trends. Many businesses are using Mobile App for their internal operation too because it streamlines the overall process.

There are other prominent reasons why businesses are in a hurry to get a Mobile App.

  • App Marketing
  • Social Networking
  • Personalisation and localization
  • Push Notifications

We at Supertron Infotech Pvt Ltd (SIPL), provide best Mobile App development services in Kolkata. We have a team of highly specialized and experienced Android and iOS App development team. We let our work speak for us. Just have a look at our previous works

Explore our website and have a free project discussion with us.

Supertron Infotech (P) Ltd.

Advantage Tower, 6th Floor
EN27, Sector V
Salt Lake City
Kolkata – 700091 | West Bengal | India
Tel :  +91 33 40037875 | Mob: +91 8013655552

Supertron Infotech ventures into the world of CarPool App


Someone is running late for office? Have to attend the early morning lecture? Or missing on the opening of a movie? Your child is waiting for you at the school gate? We face these difficulties almost every day, in our life. That is why pool car app is a craze now a day. And we make sure that we build the best app for you. We provide mobile app for taxi/ two wheeler business solution. You wish to venture into the business world of pool car /cab / two wheeler bike taxi? Then we are the solution to your question. We are one of the major Taxi App Developers in Kolkata. Book a Taxi or two wheeler bike taxi service in Kolkata to any place at your convenient time and pickup location with an app developed by us. Thorough testing, real time testing, map tracking, real time GPS update, all these are performed by our talented bunch of developers and a proficient QA team makes sure that there are no glitches.
The will feature:
• Real time Tracking
• Fare Estimator
• Trip Confirmation and Cancellation
• Multiple Payment Option
• Driver Verification
• Rating and Review
• User App
• Driver App
• Easy installation and Registration
We also provide complete online promotion for the App as well. Social media support, making it viral, youtube video promotion and so on. We offer the one-stop solution for the digital marketing of your app. We also offer cab booking at your fingertips with our mobile app. Get in touh with us and experience for yourself.
UBER / OLA type Taxi / 2Wheeler Booking or CarPool App – Ready and tested now available with Supertron Infotech Call 9831063230 for discussions and demo
Share and spread the word! Get in touch with us for a discussion.
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Making Mobile App for Your Business : Consider these Design Trends


Material Design

Material Design has evolved as the hottest UI /UX design trends in Mobile Development. Many big businesses have used this design concept in their Mobile Apps. Simple, fast, vivid, meaningful, and responsive – these are the key characteristics of the material design specification that one should adhere to.

Functional animations and motion design

The idea of functional animations is widespread across different mobile platforms. These are very much powerful tools and if used properly, it can add an exciting interactiveness in your mobile app. Just search on the web and see for yourself how much exciting it is!

Card layouts and swipe navigation

Another way to make UX more dynamic and meaningful is by using card layouts. It is used everywhere from Twitter to Facebook to Pinterest, Trello, Tinder and many more.

UI/UX adaptation for larger screens and new means of navigation

With the increase of big-screen mobiles and tablets, there is a new challenge for app designers. We hold and operate big-screen mobiles differentlly. Therefore we need to take advantage of those biger screens and the elements should adapt very well to small as well as big screens.


Using the right font or style helps to achieve a visible hierarchy between headlines and paragraphs. Typography alone can have a big impact on overall UI/UX of the App.

Diversity of color schemes

If trends are to be followed, flat designes, merged with subtle colors and white background is the on to be followed . On the other hand, material design guidelines suggest using unanticipated and lively colors scehemes alongwith a building color hierarchy within the application. Materialistic designs always tends to go as per both light and dark backgrounds. But most of the time, today’s apps still use white themes by default.

Supertron Infotech Pvt Ltd is a very well known IT services company in Kolkata, India providing best Android and iOS development services with their striving 7 years of experience in this domain.

Our work speaks more loudly. Just see our work here-

Feel free to have a discussion with us-

Supertron Infotech Pvt Ltd | Ecommerce and Mobile App Development Company Kolkata

Advantage Tower, 6th Floor,
EN 27 Sector V, Salt Lake City,
Kolkata, West Bengal 700091, India