Tag Archives: Supertron Infotech

Online Marketing for Supertron Infotech

Marketing is an important activity for an organisation that brings contribution to the growth to an enterprise. Investments being spent on marketing is solely done to make reach of the product message to consumers at large and improve the return on investment. Though in tradition marketing it is difficult to make your products make reach to your targeted consumers at large in the right time of their need, Online Marketing here fills up the gap. Making it an efficient way of marketing of building up your brand.

For a start up company or for a well established organisation there are certain points that must be taken into consideration to make your marketing function smoothly, through online marketing employees can utilize it to cover up these marketing points. Such as:-

  1. Customer Pivot –Customer is the central pillar for every business organisation, without which enterprise will never be able to operate in the long run. The sole reason for every organisation is to address the needs and problems of their targeted customers.
    Through online marketing method, the board of directors of the enterprise will be able to segregate the data. Making them capable to understand the needs of their targeted consumers, giving a clear insight of the needs of the customer, their professional data which would give a better idea of their budget with respect to the price of your products.
  2. Product Points –You may have your products ready that speaks to your consumers about their specifications, features and applications of the product. Though traditional marketing have the potential to make your products message reach to the consumers but through online marketing the message can reach out to your targeted consumers at any time of the day and at any device. Thus making it flexible and an efficient way of marketing. Your products message either by image content or video content is now possible to reach to every electronic device as the eco-system of online marketing is much better programmed to function than that in the past years.
  3. Marketing Points –In the above two was about pre-marketing work however it is also important to look into the aspects of post-marketing work. Here in this case the board of directors using online marketing work can learn about the clicks, views and the number of impressions they achieved as well as the number of customers who have taken actions with the marketing campaign, such as filling up of forms or calling to our sales executive.
    Through this the board of director then get the idea whether their investments in this marketing platform is efficient or not. As well as which regions of the country have given a better or poor performance of your marketing. In which the company’s employee executive and directors make a firm decision for the next marketing campaign.

Diwali Celebration at Supertron Infotech Pvt. Ltd.

diwali 2019

Diwali 2019

 

Dazzling earthen lamps, vivid lights, finger-licking foods and firing crackers are the real gems in Diwali celebration! Diwali, being the festival of fun, gaiety and jollification is a sheer time to get a taste of Indian culture. Have you ever thought of celebrating Diwali festivities at work? Sounds dull? How about making diwali celebration, a way interesting, unlike daily routine at work

We at Supertron Infotech Pvt Ltd celebrated a festival of lights with style. We organized work space decoration, creativity and power of innovation in our employees. In our own small way, we organized a Diwali event, which we celebrated in a very traditional way. The day initiated with office decoration with mesmerizing colors of Rangoli, perfume of flowers and sparkle of lights. It was heartening to see all employees dressed in traditional attires, brimming with happiness and preparing themselves for this occasion. We have tradition of performing Laxmi Ganesh Puja at our premises which was attended by every employee to take ashirbad from God for our future progress.

After Puja, there was an arrangement of lunch which turned out to be super excited for all of us. We all were excited to get to know what was there within that wrapping paper and was waiting anxiously for it. Lastly, our HR manager has handed over the wrapped gifts to all of us which made our Diwali more special.

Celebrating Diwali with Supertron Infotech Pvt Ltd was fun and exciting and love to see more such occasions in our premises. HAPPY DIWALI TO ALL!!

 

Hiring the Best Development Team for Better Output

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Steps To Increase Your App Users’ Happiness

We app makers want our apps to ace all metrics. We want the numbers to climb, be it in the name of engagement, retention, conversion, stickiness, or any other fascinating new metric out there. But the most important metric that essentially decides all these other metrics is the one and only – user happiness.

If your users are happy with your app, they will engage more, convert more and spend more. They will promote your app via word of mouth, which still reigns as the one thing consumers trust most. Not only that, happy users are more likely to forgive any occasional issues that arise in the app, and are more patient with you in general. They are the ones who become loyal customers and brand advocates. Happy users make you happier by validating all your hard work and make your late nights and million lines of code entirely worth the effort.

How to Increase User Happiness

So now that you’ve measured the happiness level of your users, you want to increase their happiness. Here are a few basic principles to follow, if you wish to make and keep your users happy:

Get Their Work Done

First things first – users downloaded your app for a reason. Help them address that reason as quickly as you can. Get them onboarded quickly and accomplish what they came for. They came for music? Skip the e-paperwork and get the music started right away. They came to order food? Oh boy, they are hungry, and will shoot you down if the app wastes their time. In short, get to the point quickly, and first finish the primary task they downloaded your app for. All the other chores like logging in, creating account and learning the new features can be done later.

 Always Be Around To Listen

Make yourself easily accessible to the users at all times. Live chat, phone support, social media, whatever it takes, be there when the users need you. If they are having trouble finding what you need and you aren’t available to assist, you are giving them a bad experience they may not forgive.

Always respond to user queries. In places like social media, public forums and app store reviews, how well you interact with one user will establish your image with every other user who sees it. Answer questions, resolve problems and offer solutions promptly to really make users happy.

Keep the App in Top Condition

This one easily goes without saying – keep your app working flawlessly. Make sure it is up to speed, loads up quick, no bugs and crashes and definitely no data leaks. If you secure all ends and get the work done, your users will stay happy, simple.

Wrapping Up

Happy users make happy businesses. So make sure that above all the dozens of KPIs you manage, user happiness remains your core priority, because in the end, that is what brings in the money and the accolades.